
Marketing: A Three-Piece Puzzle
I was in my first month at university when “Marketing Management: Analysis, Planning, and Control” by Phillip...

Buffer Review – The Simplified Social Media Scheduling Tool
Tool Name: Buffer Website: https://buffer.com/ Category: Social Media Management One-Liner Summary: A clean and user-friendly tool for scheduling...

Ahrefs Review – The Ultimate SEO Tool for Competitor Research and Keyword Analysis
Tool Name: Ahrefs Website: https://ahrefs.com/ Category: SEO & Analytics One-Liner Summary: A robust SEO tool that helps marketers...

Google Ads Manager Review – The Industry Standard for PPC Advertising
Tool Name: Google Ads Manager Website: https://ads.google.com/ Category: Advertising & PPC Management One-Liner Summary: The most powerful tool...

HubSpot CRM Review
HubSpot CRM – The Free & Scalable Customer Relationship Management Tool Tool Name: HubSpot CRM Website: https://www.hubspot.com/...

Make (Integromat) Review
Make (formerly Integromat) – The No-Code Workflow Automation Tool Introduction Tool Name: Make (Integromat) Website: https://www.make.com/ Category: Workflow...

Scrapy Review
Scrapy – The Open-Source Web Scraping Framework Introduction Tool Name: Scrapy Website: https://scrapy.org/ Category: Web Scraping &...

Reviewing Digital Tools for Marketers
I’ve worked in digital marketing for 22 years now. My journey started in a small advertising agency where...